Planet 13 Announces a Partnership with Curaleaf’s Select Brand to Open Select Shop-in-Shop in the Las Vegas SuperStore

Select’s shop-in-shop pairs the nation’s largest cannabis lifestyle brand and the world’s largest cannabis SuperStore to create a one-of-a-kind industry showcase

Planet 13 Holdings Inc. has announced that Select, known as America’s #1 Cannabis Oil Brand, has partnered with Planet 13 to create a unique shop-in-shop experience, highlighting the Select brand in the Las Vegas SuperStore.

The shop-in-shop, which will occupy prime space within the Planet 13 Las Vegas SuperStore dispensary, will host its grand opening on March 15^th and will be staffed by Select team members. The Select store will act as a sales and education platform, introducing Select’s many award-winning and industry-leading products to millions of visitors.

Select has earned its place as an industry leader by setting stringent quality standards and focusing on the relentless pursuit of progress and innovation. Known for quality and expertise, Select provides industry-leading service, product selection and accessibility to both medical and adult-use customers in 17 states across the US. Select’s shop-in-shop at Planet 13 is a one-of-a-kind experience that will showcase the brand’s entire portfolio of products including Select Elite, Select Elite Live, Select Classic Bites, Select Nano Gummies and Select Ratio Drops. The Las Vegas SuperStore will be among the first retailers in the state to carry Select’s newest offerings throughout 2021.

“We are excited to partner with Curaleaf to create an exceptional showcase for their popular Select Brand,” said Bob Groesbeck, Co-CEO of Planet 13. “Planet 13’s tourist-friendly, experiential store is the perfect place to introduce top cannabis brands to both new and existing cannabis users.”

Patrick Larkin, SVP of Sales at Curaleaf added, “The Select and Planet 13 partnership is an embodiment of how we are actively investing in our retail partners and elevating our retail presence with the goal of enriching the experiences of our customers. The Planet 13 Las Vegas SuperStore is well known as an international tourist destination, and we welcome the opportunity to introduce customers from across America and the world to America’s first national cannabis brand.”