To date, a lot of people have still not come to terms with the fact that it’s possible to use YouTube to earn a living comfortably and even use it to build an actual career. With every passing year, leading vloggers, who have managed to rack up millions of subscribers by creating attractive content on YouTube, are tapping into the potential of the video streaming platform.
The best thing about YouTube is that it has turned hobbies into money-minting ventures, whether it’s about playing pranks on friends and family or reviewing and making tutorials about products, such as tech gadgets, make-up or even casino games. Take the Toronto-based Slotlady, whose real name is Sarah, for instance. She has already amassed 167,000 plus subscribers and over 78 million views from posting the online slot machines gameplay videos. Sarah also has a substantial presence across other social media platforms, and she continues to generate substantial revenue from the gaming content creation as her social following grows.
Right now, Sarah can be considered a rising talent, and if she keeps putting in the work, she will soon join the ranks of the top content creators on YouTube in Canada. So, who are the leading Canadian vloggers who are consistently getting millions of views with more than one million subscribers? Below we’ve curated a list of some of the best and most popular YouTubers who are changing the game on the platform.
- Lilly Singh
Lilly Singh, otherwise known as Superwoman, is without a doubt one of the most gifted YouTubers, who doubles up as an actress, comedian and even a rapper. Lily Singh’s YouTube channel is known as ‘Superwoman’, which she created back in October 2010. Slowly but surely, she grew her audience with interesting uploads as she climbed the popularity ladder, amassing over 1 billion views along with an impressive subscriber count of about 15 million as of now. Born in December 1988, the superwoman has soared to remarkable heights, and it doesn’t seem like she’s going to stop flying higher any time soon.
Her Superwoman channel was ranked at number 39 by ‘New Media Rockstars’ online magazine amongst the Top 100 Channels in 2014. The following year, she appeared in the ‘People’ magazine’s annual list of ‘Ones to Watch’. Then in 2016, she was ranked number 8 on the well-known American business magazine Forbes’ list of the most paid YouTubers in the world. According to reports, the Canadian content creators’ earnings topped 3 million dollars in 2015. This earned her a place in ‘Fast Company Magazine’s’ list of 200 most creative individuals in business. During the same year, she won the ‘Streamy Award’ as well as the ‘MTV Fandom Award’ plus two ‘Teen Choice Awards’ in 2016.
- Inanna Sarkis
Born in 1993 in Canada, Inanna Sarkis is a young and talented Canadian social media personality having various interests. Amongst her followers, she is well-known as a model, actress, scriptwriter, singer, director and editor. She produces short clips for her channel and does professional modelling on occasion. She appeared in MTV-Live as a bikini model back in 2006, and nine years later, she managed to write and direct a short film known as ‘Aura’, to increase awareness on human trafficking, which is on the rise in the US.
On top of that, Inanna Sarkis is a capable vocalist, and she released her first song for ‘Aura’ to try and give hope to human trafficking victims. Besides, Inanna has partnered with other online personalities like Anwar Jiwabi, Lele Pons, King Bach and Rudy Mancuso, creating a host of different short video films that became a rave amongst fans.
- Cody Ko
Cody Koi is a YouTube personality and Vine sensation born in November 1990. The Canadian vlogger first gained popularity online through his #6 trials video on Vine and soon after was able to amass over 2.5 million followers on the app. By the same token, he also became tremendously popular on YouTube. Owing to his funny clips, by December 2020, Cody had amassed over 5.2 million subscribers with close to a billion views overall.
What is more, he also enjoys a good number of followers on Instagram and Twitter, where he frequently engages his eager followers. The Canadian media magnet is multi-talented. He runs a podcast called ‘Insanely Chill with Cody Ko’, and from time-to-time, Cody Ko writes songs and performs them solo. Besides, he’s an ex-diver who has taken part in several marathons, and in a personal capacity, Cody Ko is a super cool guy who enjoys cracking jokes and making people laugh.
- Lauren Riihimaki
Canadian vlogger and blogger Lauren Riihimaki is largely recognized for her YouTube channel called LaurDIY, where she posts DIY fashion together with beauty fashions. She also has a secondary channel called LaurDIY2, where fans get to steal a look into her private life. However, of late, she hasn’t been so consistent in the channel. Lauren, who says she was motivated by several YouTube vloggers, had the chance to travel to Los Angeles to partner with her role models after her graduation when she decided to focus fully on YouTube.
Besides doing YouTube, Lauren Riihimaki has worked with top brands, including the likes of Disney, P&G, Starbucks, Duct Tape and Etsy, and has appeared in the Seventeen magazine a couple of times. In 2016, Riihimaki ventured into acting, making appearances in the TV series ‘Me and My Grandma’, ‘Project Mc²’, ‘YouTubers React’ and in the comedy ‘This Is How We Never Made Out’.
These are some of the most viewed vloggers in Canada who create content that is not only fun but also useful for their viewers. Take a look at their YouTube channels and if you don’t already follow them, subscribe to the channels to keep up with their interesting content.